Frequently asked questions

• How does this work?

  1. Type the name of your competitor or a keyword which best describes your startup.
  2. We search the news, blogs, articles and find journalists who have written about something similar to what you do.
  3. We show you the journalists, their contact info, and the best templates to use to reach out to them. You email them.

• How do I send emails to journalists?

  After you modify the email template in JustReachOut you hit "Send email pitch" and the email will be sent off to the journalist after our team human checks the journalist email address and ensures it's 100% correct. We'll notify you and show you when the journalist has received your email and when it was opened. We compiled the most comprehensive list of cold email templates here.

• Can you help me write my email pitches?

  Yup. Just modify one of the templates we show you and send the pitch to us at: hi@justreachout.io. We will help you refine it before you send it.

• Can you just give me a big list of journalists all at once?

  Nope. We don’t want you to email blast the whole list. We want you to do your research and send quality custom tailored pitches for each journalist, that’s how we want you to use our tool. Read our Startup PR Tips and Startup PR Guidearticles about the process we use when pitching journalists.

• Is this some lame PR database of press contacts you have?

  Nope. We HATE PR databases! That is why every single hour we analyze most up to date popular news articles and blog posts and learn which journalists like to cover specific topics. We then match those journalists with keywords you provide for the search.

• Does this really work? Show me proof.

  Our founder has used the same process to publish these 1,300+ articles on his own. Most recently he helped get a startup acquired by Google by using the same process. Want more proof? Click here!

• My search results on Just Reach Out don’t really relate to what I do…

  You must be searching keywords which do not accurately describe what you do. Go ahead and boil down what you do into the following madlib and keep in under 30 words:

  My companynameis developingofferingto helptarget audiencesolve a problemwitha secret sauce

  Hat tip to Adeo Ressi of Founder Institute for putting together this madlib for a one sentence pitch. Now use some of the words from this madlib to search JustReachOut again. If you’re still having issues email us.

• How long of an email pitch should I write?

  88% of journalists prefer a pitch be less than 200 words. Check your word count before sending your email.

• Does the subject line of my email pitch matter?

  85% of journalists open an email based on the subject line. Remember the golden rule: subject is 45-65 characters long.

• When should I email my pitches?

  69% of journalists say they prefer to be pitched in the morning. Check the journalist’s time zone and use an email scheduling tool like Yesware or Boomerang to fire off your pitches between 9-11am.

• I’m having trouble writing my email pitch.

  Watch this quick video course from our founder about writing email pitches and reaching out to press. If you are a startup on a budget and need a discount email us, we'll see what we can do!

• How do you compare against your competitors?

  We're glad you asked, we compiled a feature by feature comparison of why we're a great Alternative to MuckRack, Alternative to Cision,  Alternative to PressFriendly, Alternative to Publicize,  How To Use HARO or Alternative to Meltwater. Feel free to check out these pages out to learn how we compare to these solutions.

• One last thing… how much does this cost?

  Plans start at $65 per month, a tiny fraction of what traditional PR firms charge. Sometimes for less than stellar results!