We kickoff our work together with a strategy call where we discuss your business and PR goals for your campaign.
Together, we’ll devise a personalized PR strategy and action plan complete with our recommended outreach tactics and research methods.
READ ABOUT US
PR Software and Outreach Strategists.All in one
While our software allows you to find the most relevant journalists, influencers and bloggers as well as reasons whythey’re interested in your story, our team has the experience necessary to make your PR campaign a resounding success.
The 3 Parts to Our Journey
Strategy Call & Goal Setting
Assets, Research & Outreach
While our software allows you to find the most relevant journalists, influencers and bloggers as well as reasons why they’re interested in your story, our team has the experience necessary to make your PR campaign a resounding success.
Tweak & Test
Each week you’ll monitor all the pitches going out and learn how our team tweaks the email pitches, tactics and PR angles based on a customized report of email pitch analytics in the software.
Typically our best customers learn how to do their own PR based on the insights and best practices of our 5000+ customers.
Typically our best customers learn how to do their own PR based on the insights and best practices of our 5000+ customers.
Process
STEP 1
Strategy and Action Planning
Our team of Outreach Strategists (who are former journalists) work with you to figure out a PR strategy which drives your business goals.
Together we create content, assets, surveys, and rankings that connect with your customers and make an amazing story.
Based on successful PR campaigns we ran for other companies in your industry we come up with an action plan for your PR outreach.
STEP 2
Target List of Journalists & Influencers
Using our PR software we’ll create a target list of most relevant journalists & bloggers.
Our software monitors press opportunities, gathers articles, tweets, questions and comments from every journalist and identifies the most relevant ones for your story.
Our software pinpoints the most relevant journalists raising your chances of getting a reply.
STEP 3
PR Outreach
We send out targeted email pitches from our software in small, curated batches coupled with careful follow ups.
Our software tracks email pitch activity and notifies you of opens, clicks, scrolls and responses from journalists.
We optimize our PR angles, pitch copy and tactics based on journalists’ engagement with your email pitches and benchmark data.
You’ve got questions, we have answers
1
What are you — an agency or a platform?
We’re really a bit of both. Our aim is to teach you how to do your own PR. We provide you with the training and tools you’ll need to independently control your campaigns in the long run. You take a few months to learn from us, soak up insights from our most successful customers, and then shift into a more self-service mode where you have access to the tool but no longer need the dedicated coaching.
2
Can I just access your database to get the contact info for journalists?
Nope. We didn’t create this tool for email blasting and we don’t allow mass pitch emails to go out. We focus on quality over quantity. PR is based on relationships, it’s not a numbers game. That’s why our success rate is so impressive.
3
Why should I do my own PR?
You know your company better than anyone else. You are best positioned to represent yourself authentically. If you learn how to be pitchable, you'll be able to leverage this skill for PR outreach for years to come (not to mention the many other areas where outreach skills come in handy). And you won't have to pay anyone else the big bucks to do it, you can simply train others on your team as you grow.
4
What results can I expect when I use JRO?
Results vary, as our customers have a wide range of objectives with vastly different outreach tactics recommended by our team. You can expect to get traction in about 3-6 months and land a repeatable approach that will get you coverage in the long term. Some customers see results right away, it really depends on your industry and what you're pitching.
5
Can I cancel at anytime?
Yes, we offer month to month subscriptions and you're free to pause or cancel at any time.
Didn’t find an answer to your question? Check out ourFAQ
5000+ businesses have trusted JustReachOutto pitch press and get coverage
JustReachOut has over delivered and exceeded our expectations when it comes to PR. If you’re seeking exposure or publicity for your company JustReachOut is the best in business.
Matthew Barby
Director of Acquisition at HubSpot
Director of Acquisition at HubSpot
Since the JustReachOut team took over our PR and we've been on countless local and national TV appearances all over the country and have gained thousands of new customers for our mobile apps. We consistently get new press features every few weeks now. We could not have been happier with the results.
Giulia Palombo
Growth Marketing Manager at TelTech.com & Robokiller.com
Growth Marketing Manager at TelTech.com & Robokiller.com
In a matter of just a few months we 3X-ed our traffic through PR outreach as we built relationships with Mashable, Lifehacker, Forbes, Gizmodo and others.
Adam Zais
CRO at Wistia
CRO at Wistia
In nine months we were featured in 200+ publications including USAToday, ConsumerReports, WSJ, Forbes, Fortune, ABCNews, Cars.com.
Phong Ly
Founder of iSeeCars
Founder of iSeeCars
In just a three months the JRO team helped us create, implement and execute a PR and content marketing strategy to rank #1 on Google for a highly competitive keyword term “sales management” We currently outrank Wikipedia for this very term. It’s an amazing service.
Brad Zomick
Head of Content at Pipedrive
Head of Content at Pipedrive
Following the guidance and strategies Dmitry and JustReachOut team put together we were featured in major mainstream media three times in the first months of working together including The Travel Channel and CBS on TV. It was an amazing outcome in a very short timeframe. We are very happy with the results.
Ariane Fisher
Founder of WeddingMix.com
Founder of WeddingMix.com
In just the first week of using JustReachOut we got two press mentions in well respected publications! I highly recommend the service for anyone looking to gain exposure.
Abdul Hafez
Growth Hacker at 10to8.com
Growth Hacker at 10to8.com
JustReachOut is simply a perfect tool to finding relevant editors at publications and contacting them.
Neil Patel
Founder of CrazyEgg
Founder of CrazyEgg
Just three weeks into executing a PR strategy Dmitry and JustReachOut team put together our growth rate more than tripled. We’ve been featured in a lot of local media including KCTV Channel 5, KCL Live TV as well as a lot of traditional press as well. Could not be happier with the results.
Ben Jackson
CEO of Bungii.com
CEO of Bungii.com
If you want to get results, I would recommend JustReachOut. The tool makes finding and pitching journalists an absolute breeze.
Brian Dean
Founder of Backlinko
Founder of Backlinko
