Alternative to Cision: Features Comparison
Researching PR software and not sure which one better fits your needs? Cision Communications Cloud is a platform for finding journalists and monitoring media mentions. JustReachOut is a budget-friendly alternative to Cision for finding and pitching relevant journalists. Here’s a side-by-side feature comparison to help you decide.
PR software compared
Search for journalists using keywords related to your company
Search for relevant journalists using keywords related to your company
Can only search using Cision’s predefined media beats
Algorithm gets smarter and finds more journalists with every search
Find journalists actively requesting stories relevant to what you do
Finds you valid email addresses of journalists
User validated email addresses. If you discover a non-working email, we follow up in 24 hrs to provide you their new one
Email addresses pulled from a static database
1-on-1 list building and pitching support
Cision’s pricing is expensive and starts at $7200/year.
Cision doesn’t reveal their pricing without requesting a demo but according to user reviews and Prowly’s research, it starts at $7200 per year.
JustReachOut’s affordable plans start at $1910 a year and we offer support and unlimited searches with every plan. In our Guided Outreach plan, our team can help you come up with angles to pitch and write compelling outreach emails for you.
Cision’s expensive PR and media management platform:
JustReachOut helps you find journalists most likely to write a story about you.
Cision’s platform only lets you search for journalists using their predefined beats, which can return a lot of unrelated results. You have to manually filter them out, which can become time-consuming:
JustReachOut lets you search for journalists using specific keywords related to your company so you can find journalists who are most likely to write about your business. Each search prompts our algorithm to crawl the web for more articles related to those keywords so all of your subsequent searches return even more results.
JustReachOut always provides you with the human verified email addresses of journalists.
Sometimes, Cision only provides you with the general inboxes of publications. JustReachOut always provides you with the human verified email addresses of journalists so you can pitch them directly. Sometimes, our database also has the journalist’s personal email address.
We also crowdsource the accuracy of all our emails by asking users to report non-working ones. If you report an email address’s not working, we follow up to provide you with the updated contact information within 24 hours. This is especially useful because journalists move to other media outlets quite often.
Don’t pay for features you don’t need. JustReachOut does one thing and one thing really well.
Cision is an all-in-one PR software that also offers press release distribution, social media monitoring and media management with prices to match. This is good if you’re an agency who helps clients with different aspects of their marketing strategy.
If you’re looking to land press coverage for your own business to generate traffic and awareness, it’s much more affordable and efficient to use one platform that does one thing and one thing really well.
JustReachOut excels at finding you journalists most likely to write a story about your business and our algorithms get smarter with each search.
JustReachOut also helps you find journalists who are actively working on a story and requesting sources related to your industry.
While Cision lets you find relevant media contacts through predefined beats, we take it a step further by also providing you with relevant journalist requests from Help a Reporter Out and #JournoRequest tweets. Reaching out to journalists who are actively working on a story and seeking sources improves your chances of getting featured.
We crawl through Twitter and Help A Reporter Out requests as they are posted to find ones most relevant to what your business does so you can reply to them and get featured:
Journalist requests are real-time collected from places like: